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Moving Industry Marketing Case Studies

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A-1 Freeman

Moving Group Achieves Exceptional Local SEO Growth with MarketSnare

A-1 Freeman Moving Group is one of the nation’s largest and most trusted regional moving and logistics providers, operating across approximately a dozen locations in the Southwest United States. With a reputation built on trust, reliability, and efficiency, A-1 Freeman sought to enhance its digital presence through a robust, localized SEO strategy. To accomplish this without overloading their internal resources, they partnered with MarketSnare for a comprehensive, turnkey local marketing solution.

MoveBox provided a turnkey solution, managing all aspects of A-1 Freeman’s local websites and content localization. By creating and optimizing individual local websites tailored to each regional market, MoveBox enabled hyper-localized SEO strategies to be implemented consistently and efficiently. The program was managed entirely through the MoveBox platform, taking a massive load off A-1 Freeman’s internal team, allowing them to achieve their ambitious marketing objectives without additional staffing.
Over a three-year period, A-1 Freeman achieved remarkable results using MarketSnare:
  • 409% Growth in Organic Website Sessions: Optimized, region-specific content significantly boosted local search visibility, driving substantial organic website visits.
  • 308% Increase in Local Leads: Improved local visibility translated directly into higher-quality leads, resulting in substantial growth in form fills and booked moves.
  • 172% Year-Over-Year Traffic Growth: Continued steady increases in website traffic year-over-year solidified A-1 Freeman’s leadership in local search results.
172% Year over year traffic growth
409% growth in organic website session
308% increase in local leads
Julie DeLong Director of Marketing at A-1 Freeman Moving Group
Julie DeLong, Director of Marketing at A-1 Freeman Moving Group, highlighted:
 
“Using the MoveBox platform, we are able to manage our local websites, SEO, and marketing programs that we wouldn’t have the capacity to handle otherwise, and we have produced some unprecedented growth of 172% year over year for site visits. And for the first 7 months of 2019, booked moves from form fills alone have surpassed both 2018 and 2017 yearly totals.”
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